Our Story

Powered by the Aloha Spirit, SwitchUp Insurance was founded to serve local Hawai'i families and businesses. We understand Hawai'i's unique needs and are focused on making insurance more accessible, straightforward, and affordable for our island community. With a deeply rooted local network, our 'ohana has dedicated itself to ensuring that the insurance journey is a positive and effortless experience.

Our 'Ohana

The SwitchUp 'ohana is a tight-knit, committed group of Hawai'i residents, families, and businesses. Locally headquartered, we are not just another mainland brand; SwitchUp was built in Hawai'i to stay in Hawai'i.

Our Value

At SwitchUp, we believe you deserve the best, not just from your insurance policy, but from your insurance 'ohana. That's why we prioritize your 'ohana above all else – not any single insurance provider. With many of our insurance services completely free of charge, we've dedicated ourselves to helping our Hawai'i community navigate the complexities of insurance, making the process clear and simple.